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Creator Content Platforms such as OnlyFans or Patreon enable digital creators, influencers and models to offer exclusive access to their content (fashion tips, workout plans, lifestyle and travel videos, etc) through a monthly subscription. Through these sites, creators can directly engage with their audience through DMs, custom content, and live streams, building stronger relationships. In 2024, Creator Content Platform payouts amounted to ca. $3.23 billion in 2024, a +38.03% increase... Read More

ExoClick’s Ad Network strives to promote ad compliance and end user online safety. Our in-house dedicated Compliance team works hard to promote a safer internet environment and pleasant browsing experience. One of the ways in which ExoClick does so is by supporting Safer Internet Day 2025, which will happen on the 11th February 2025 this year. The aim of this initiative is to raise awareness about issues affecting internet users,... Read More

Telegram is a cloud-based, cross-platform, social media and instant messaging service. It has exploded in popularity, especially in the last two years with 950 million end users. It appears to be changing the game when it comes to online activities. This all-in-one app allows end users to send messages, photos, videos, and files of any type to their contacts for free. But most interestingly there is a large scope for... Read More

Valentine’s Day is around the corner! According to DriveResearch, consumer spending on Valentine’s Day 2024 reached $14.2 billion dollars across the world, and it is expected to keep growing in 2025. Dating platforms also experienced a huge increase in activity during 2024 Valentine’s, with Tinder reporting a 27% increase in likes and 29% in messages sent. If you are looking to monetize Dating traffic with Members Area, Valentine’s the perfect... Read More

Valentine's Day is just around the corner! It is time for you to start thinking about setting up your Dating campaigns. Read on to learn about our top tips for Advertisers in the Dating vertical, including email marketing, how to increase sales on Dating offers and opportunities on Members Area sites. Why advertise Dating offers this Valentine's Day? In 2024, more than 400 million people around the world were using... Read More

Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Advertisers. Our latest innovation is Native Video Thumbnails. This new format will help you to create more eye-catching creatives that still blend into the website’s look and feel. Read on to learn how you can increase revenue with Native Video Thumbnails and the benefits of using them in your campaigns. What... Read More

Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Publishers. Our latest innovation is Native Video Thumbnails. This new format will help Advertisers create more eye-catching creatives that still blend into your website’s look and feel. Read on to learn what are Native Video Thumbnails and the benefits of enabling this format on Publisher websites. What are Native Video Thumbnails?... Read More

New Year's Eve is coming so it is time for you to prepare your New Year campaigns. This article will look at internal data from the 1st to the 7th of January 2023 to help you choose your targeting strategy for your 2025 New Year promotions. We will cover everything from Devices to Geos as well as the best ad formats to target for New Year’s promotions. New Year Promotions:... Read More

2024 has been a year full of innovative advances, privacy concerns and legislation changes in the Ad Tech industry. As the year comes to a close, it is time to analyse these yearly trends in order to understand what 2025 might look like for digital advertising professionals. Read on to find out the top 6 Ad Tech Website Publishing trends for 2025. AI automation Ad Tech Website Publishing trends for... Read More

Updated on the 16th December 2024 - Your online security is a top priority for ExoClick, that is why we recommend that you activate Two-factor authentication. Online security experts strongly suggest enabling 2FA on all your online accounts, to make unauthorized access much more difficult, making it a key feature in the digital world, and especially in Ad Tech. Continue reading this article to find out the benefits of enabling Two-Factor... Read More