Blog

Barcelona, Spain. September 1, 2015: ExoClick, the innovative ad network, today announced that it has been named as a National Champion for Spain in The European Business Awards, a prestigious annual competition supported by businesses leaders, academics, media and political representatives from across Europe. Now in their 9th year, The European Business Awards selected 678 companies from over 32,000 entries from businesses in 33 European countries to be named today... Read More

Barcelona, Spain. September 1, 2015: ExoClick, the innovative ad network, is advising advertisers to abandon Flash ads in the wake of Google's announcement that as of 1 September 2015, it will pause all Flash ads by default in Chrome. Chrome is the second most popular browser for desktop and laptop computers, with around a 28% market share, so it carries a large amount of leverage that can significantly affect advertisers... Read More

Barcelona, Spain. 18 August 2014: ExoClick, the innovative ad network, is pleased to announce that the company is a supersized sponsor of The European Summit to be held in Prague, 22-25 September 2015. The European Summit is one of the main autumn shows for the online entertainment industry, connecting over a thousand digital entertainment professionals to this 3 day networking event. As part of the sponsorship package ExoClick will be... Read More

Goodbye Internet Explorer. Hello Edge. Edge is the default browser for Windows 10 and it won't run on older versions of Windows. As PC users continue to install the free OS update to replace Windows 7 & 8, here are four ways in which Edge promises to be superior to the browser it replaces: Internet Explorer. 1. Faster, richer browsing According to Microsoft, Edge is twice as fast as its... Read More

Now that the number of mobile users has out paced desktop users and Google has forced the world to mobilize with Mobilegeddon, all publishers are aware that sites have to be responsive and mobile friendly or they will be penalized in the Google search rankings. But are publishers and advertisers aware of how Google's algorithm affects the ad format: mobile redirects? Mobile redirects send traffic to an advertisement page instead... Read More

UK Smartphones are the most popular device for getting online for the first time in the UK, according to industry monitor Ofcom. Ofcom's 2015 Communications Data Report found that 34% of adults use their smartphone within five minutes of waking up, with this figure rising to 49% of young adults in the 18-24 year old age group. Two-thirds of UK adults now have a smartphone, a significant rise from 39%... Read More

Perhaps the three most important drivers for mobile domination have happened this year. The first was Google's mobile friendly update back in April. Brands with websites not optimised for mobile have suffered a 10 per cent dip in traffic according to the Adobe Digital Index which examined the change since Google introduced its new methodology. Secondly, the growth of mobile digital advertising, mobile is the fastest growing sector. Advertisers are... Read More

Barcelona, Spain. June 30, 2015: ExoClick, the innovative ad network, today announced that the company will be attending the international affiliate marketing conference Affiliate Summit East, in New York 2-4 August 2015. The three day networking conference brings together 2,000 companies from five main categories: agencies, affiliates, merchants, networks and vendors. The summit includes multiple tracks of educational sessions and keynote speeches covering the latest trends and information from affiliate... Read More

Digital advertising continues to rise exponentially and the biggest ad dollar driver is mobile. Here are 5 facts and trends gathered from consumer data that every mobile advertiser should know.  Click on the links to go to the data/surveys. 1. Bigger than they thought Back in 2011 ComScore predicted that US mobile ad spend in 2014 would be $2.5 billion, they were wrong! eMarketeer showed that mobile ad spend in... Read More

Barcelona, Spain. 16 June 2015. ExoClick, the innovative ad network, today announced that it will be attending two key European shows:- Performance Marketing Insights, held in Berlin 23-24 June 2015, is the leading global performance marketing conference. The event welcomes an international audience of over 1,000 senior marketing professionals from more than 40 different countries. The Amsterdam Affiliate Conference held in the capital of the Netherlands 23-26 June 2015, the... Read More