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Three new Responsive Display Ad formats to target Since ExoClick launched Responsive Display Ads (RDAs) for all static Banner sizes back in April 2022, they have been a huge success for both Advertisers and Publishers. Now ExoClick has added three more ad formats for Responsive Display Ads: Instant Message,  Sticky Banners and Fullpage Interstitial. What are Responsive Display Ads? If you don’t know what RDAs are, here’s a quick summary.... Read More

What is conversion tracking? Conversion tracking allows an advertiser to see how end users have interacted with their campaigns. It measures the effect of specific data points during the ad campaign’s sales funnel and then analyzes the data. The generated data allows the advertiser to understand what specific data points triggered conversions. For example, data points could be: when an end user clicks on an ad, the end user’s actions... Read More

Are you an Advertiser looking for the best ad network to promote your video ad campaigns? ExoClick offers high performing video ad formats which are completely compliant with the IAB and Google, as well as a range of tools and features designed to help you easily and effectively create, promote and track your campaigns to help you reach your advertising and sales objectives. So, why is ExoClick the best video... Read More

Learn how to convert your eCommerce offers in China from our experts! If you are an advertiser promoting eCommerce offers in China, you have probably heard about Singles' Day, which is one of China’s, and recently the world’s, biggest shopping events, with sales estimated at $157 billion USD (1.1 trillion yuan) in 2022, according to Queue It. Banner being a great format to promote eCommerce offers, it becomes ideal for... Read More

Don’t miss our webinar “Everything you need to know about Conversion Tracking”. Learn how to use ExoClick’s Conversion Tracking feature or use third-party Conversion Tracking software with ExoClick’s platform. Register to the ExoClick Webinar now! You will find out how to monitor your conversions and make informed adjustments to optimize your campaigns in order to reach your advertising goals. Some of the great benefits of using Conversion Tracking include: Track... Read More

The E-commerce vertical has experienced a significant revenue growth over the last ten years - So much so that the US E-commerce market is estimated to reach 1.4 trillions U.S. dollars by 2027. This means that promoting E-commerce offers in the US is a great opportunity to generate high revenues. And the best format to do so? Video. In order to help you convert your E-commerce offers in the United... Read More

Are you wondering how to convert online offers in Brazil? According to PwC’s report ‘Brazil - leading the digital media revolution in Latin America’, Brazil is the largest economy and online entertainment market in LATAM. Brazil’s increase in spending on online entertainment and media is linked to its growing middle class, the growth in internet access, and is also further boosted by this GEO’s generalized interest in sports events, mostly... Read More

Data analytics is a priceless tool for both Publishers and Advertisers, helping them better understand their market in order to create an overall picture of what is happening with their customers and business, and, ultimately, maximize profit: With the right insights, Publishers can create direct connections with end users and Advertiser ads that have been tailored to reach the right audiences - Which are carefully targeted by the latter, thanks... Read More

Employee wellbeing in the ad tech industry and personal and professional development in ad tech continue to be hot topics within the sector, so when thinking of working in this highly competitive environment, it is important to find ad tech companies that promote employee wellbeing and focus on their employee's development. ExoClick is an innovative ad network and multicultural ad tech company that has a strong focus on both improving... Read More

If you are an ExoClick client, you have most likely gotten in touch with the ExoClick Customer Success Team - In the ever-evolving landscape of digital advertising and publishing, having a reliable partner to guide you through the intricacies of the industry is invaluable. ExoClick, a prominent player in the online advertising world, has been providing exemplary 24/7 customer service and dedicated ad tech support since 2013 through its dedicated... Read More