Advertiser tips
-
How to convert E-commerce offers with video ads in the United States
Maria Serra — Marketing Content Creator
October 4, 2023 — Advertiser tips, eCommerce, In-Stream, Outstream, Slider, US traffic, Video
The E-commerce vertical has experienced a significant revenue growth over the last ten years - So much so that the US E-commerce market is estimated to reach 1.4 trillions U.S. dollars by 2027. This means that promoting E-commerce offers in the US is a great opportunity to generate high revenues. And the best format to do so? Video. In order to help you convert your E-commerce offers in the United... Read More
-
How to convert your online offers in Brazil with ExoClick
Anna Quiroga — Marketing Content Creator
September 28, 2023 — Advertiser tips, Business intelligence, Dating, eCommerce, Games, LATAM traffic, Market research, Sports Betting
Are you wondering how to convert online offers in Brazil? According to PwC’s report ‘Brazil - leading the digital media revolution in Latin America’, Brazil is the largest economy and online entertainment market in LATAM. Brazil’s increase in spending on online entertainment and media is linked to its growing middle class, the growth in internet access, and is also further boosted by this GEO’s generalized interest in sports events, mostly... Read More
-
Get the most out of your data with ExoClick’s customizable dashboards
Maria Serra — Marketing Content Creator
September 21, 2023 — Advertiser tips, Platform features, Publisher tips
Data analytics is a priceless tool for both Publishers and Advertisers, helping them better understand their market in order to create an overall picture of what is happening with their customers and business, and, ultimately, maximize profit: With the right insights, Publishers can create direct connections with end users and Advertiser ads that have been tailored to reach the right audiences - Which are carefully targeted by the latter, thanks... Read More
-
How to convert UK Dating traffic with Email Clicks
Anna Quiroga — Marketing Content Creator
August 24, 2023 — Advertiser tips, Business intelligence, Dating, email clicks, Members Area, UK traffic
Are you wondering how to convert UK Dating traffic with Email Clicks and why use ExoClick’s Email Clicks ad format to target Dating traffic? The United Kingdom is proving to be a very profitable GEO when it comes to the Dating vertical. In fact, according to Statista, revenue in the UK’s online Dating market is projected to reach US$192m in 2023, with a projected annual growth rate (CAGR 2023-2027) of... Read More
-
Advertisers! How to convert online games offers with video advertising in Europe
Maria Serra — Marketing Content Creator
August 3, 2023 — Advertiser tips, Business intelligence, European traffic, Games, In-Stream, Outstream, Slider, Smart Bid, Video
As the internet has become increasingly more accessible across the world, and the pandemic forced people to turn to digital ways of entertainment, the online gaming industry has become largely popular in the past few years. This is especially noticeable in Europe, with more than half of the population playing online games on a regular basis. This means that promoting online gaming offers is a great way to achieve high... Read More
-
Adness Case Study: How to target Members Area sites with RTB programmatic ads
Anna Quiroga — Marketing Content Creator
August 2, 2023 — Advertiser tips, Business intelligence, Dating, Members Area, RTB
Are you looking to easily reach huge volumes of Members Area traffic and automatically scale your campaigns? You can do it if you target Members Area websites with RTB programmatic ads! In today’s article we will explain to you why you should be using RTB ad zones to promote your offers on Members Area sites, and we will give your insights into Adness’ audience exclusive stats and expert tips to... Read More
-
How to optimize video advertising campaigns
Giles Hirst — Head of Communication
July 27, 2023 — Advertiser tips, In-Stream, Outstream, Slider, Smart Bid, The Bidder, Video
Video advertising is one of the most effective ways to get clicks and drive conversions for your offers. However, it requires a different approach to display campaigns. In this blog post we will give you some expert tips on how to make video ad creatives easily, the best video ad campaign set up, how to set up test video ad campaigns and how to optimize video advertising campaigns with ExoClick.... Read More
-
How to convert Dating offers in China with ExoClick
Maria Serra — Marketing Content Creator
July 20, 2023 — Advertiser tips, Business intelligence, Chinese traffic, Dating
China is a fast-growing country with a thriving economy and a particular focus on developing advanced technologies that shape the future, as well as the population’s day to day life. People’s living standards and lifestyles are evolving and improving every year, with general interests shifting increasingly more towards socializing and dating - And a big part of their socializing and dating activities happen online! As a result, the online dating... Read More
-
How to create a Native campaign from scratch in just 5 steps with ExoClick
How much does Native advertising cost and what benefits can it bring for advertisers? According to Outbrain, Native advertising is expected to reach $98.59 billion by the end of 2023, so it makes sense that advertiser clients look for the best Native ad networks for advertisers, as well as the best Native traffic sources and tools to make their Native advertising campaigns thrive - This format has become widely popular... Read More
-
How to convert online games offers in China with ExoClick
Anna Quiroga — Marketing Content Creator
June 28, 2023 — Advertiser tips, Business intelligence, Chinese traffic, Games, Market research
In this article we will show you how to convert online games offers in China with ExoClick's Chinese premium traffic sources. China is one of Asia’s most important economies and has the largest online user base in the world, two-thirds of which play games online. So much so that this GEO's online game industry in China has now become one of the largest worldwide in terms of both number of... Read More