Business intelligence
-
7 ways to maximize your Christmas online sales 2022
Anna Quiroga — Marketing Content Creator
November 10, 2022 — Advertiser tips, Business intelligence, eCommerce, Games, Market research, Video, VoD
Christmas is just around the corner! And it is the biggest shopping event of the year - even bigger than Black Friday and Cyber Monday. In this blog post we bring you 7 ways to maximize Christmas online sales, with Christmas strategy tips and network CTRs to help you generate better conversions using ExoClick’s traffic sources this holiday season. #1 Christmas online sales are the main growth driver This year,... Read More
-
ExoClick’s eCommerce traffic for Black Friday and Cyber Monday
Anna Quiroga — Marketing Content Creator
November 2, 2022 — Advertiser tips, Business intelligence, eCommerce, Market research
2022 is set to be a big year for online shoppers looking for discounts for digital products and eCommerce bargains. This year’s Black Friday (25 November) and Cyber Monday (28 November) are just a few weeks away! These dates grant consumers the opportunity to purchase their favorite products and services at heavily discounted prices. The Black Friday and Cyber Monday period is also great for product owners and affiliates because... Read More
-
Advertisers! ExoClick launches the Ultimate Guide to Online Casino Games Offers!
Anna Quiroga — Marketing Content Creator
September 14, 2022 — Advertiser tips, Business intelligence, Casino
Online Casino games have become extremely popular over the last few years, growing to a multimillion dollar enterprise! This is why Casino offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Grand View research, the global online Casino market size was valued at $57.54 billion USD in 2021. ExoClick serves 708 million daily impressions for the Casino vertical including Free Content, Members Area and... Read More
-
Why you should be targeting China, US & India with online Games offers for Mobile
Anna Quiroga — Marketing Content Creator
July 6, 2022 — Advertiser tips, Asian traffic, Business intelligence, Chinese traffic, Games, Market research, Mobile, US traffic
The online games segment generated approximately 21.1 billion U.S. dollars in revenues, being a huge segment of the overall Video Gaming industry. In this blog post we will give you some insights into the US, Chinese and India markets to help you maximize the performance of your offers using ExoClick's traffic sources. Whether you are promoting online games or mobile gaming apps, our aim is to inform you about each... Read More
-
Advertisers! ExoClick launches the Ultimate Guide to Online Games Offers
Anna Quiroga — Marketing Content Creator
May 30, 2022 — Advertiser tips, Business intelligence, Games, Platform features
Online games have become one of the most popular forms of entertainment globally. This is why online games offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Statista, online video games generated approximately 21.1 billion U.S. dollars in revenues in 2020. ExoClick serves 408,661,817 daily impressions for Games offers, including Free Content sites and Members area. If you are promoting and monetizing Games offers,... Read More
-
Using Video Ads to Drive Sales for Your Online Store
Giles Hirst — Head of Communication
March 21, 2022 — Advertiser tips, Business intelligence, eCommerce, In-Stream, Outstream, Slider, Video
The pandemic changed people’s shopping habits and online shopping became the norm. At the same time the trend for watching short form video has also exploded as apps like TikTok, Instagram Reels, etc grew in popularity. In fact Influencer Shopping featuring short videos promoting products and brands are a big part of today’s marketing budgets. One of the best ways to get clicks to your eCommerce website is to use... Read More
-
ExoClick updates The Ultimate Guide to Dating for 2022
Giles Hirst — Head of Communication
February 10, 2022 — Advertiser tips, Business intelligence, Dating, Market research
Converting Dating offers with ExoClick’s traffic can lead to a great ROI for advertisers. To help our clients maximize their revenues, we have updated our Ultimate Guide to Dating with the latest network statistics. We have also highlighted some new ad formats that give advertisers even more opportunities to convert their Dating offers. In the downloadable PDF you will find: Detailed Business Intelligence statistics about our traffic sources including volumes... Read More
-
Advertisers! 6 Reasons you should be using Outstream video
Giles Hirst — Head of Communication
October 29, 2021 — Advertiser tips, Business intelligence, Outstream, Video
Outstream is one of the 3 video ad formats ExoClick offers. If you haven’t tried the format yet to convert your offers, here are 6 reasons you should try using Outstream video! #1 How the format is viewed by the end user: Think of Outstream video as a display ad that happens to be a video. The Outstream Video ad is shown to an end user during their user journey,... Read More
-
6 Reasons you should target India with mobile video ads
Giles Hirst — Head of Communication
August 12, 2021 — Advertiser tips, Asian traffic, Business intelligence, Mobile, Video
#1 It’s a massive market India has one of the biggest online economies in the world and its potential grows every year as more people become connected to the internet. With a population of 1.37 billion, according to Statista, 50% (685 million people) had access to the internet in 2020. This also ranks the country as second in the world in terms of active internet users (behind China). #2 More... Read More
-
Media Buyers! 5 ways to convince your boss to use video advertising
If you haven't tried video advertising to promote your offers yet, here we bring you 5 solid tips to convince your boss that you need to do it. #1 Statistics don’t lie According to industry sources, more and more marketers are using video advertising to drive sales. Check out these statistics: 84% of video marketers say video has been effective for generating leads, up 1% from 2020. (Wyzowl) Video ads... Read More