News
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ExoClick launches high performing Multi-Format Ads
Giles Hirst — Head of Communication
May 13, 2021 — Advertiser tips, Multi-Format Ads, News, Platform features, Publisher tips
13 May 2021, Barcelona, Spain. ExoClick has launched a new ad placement concept called Multi-Format Ads. The ad placement serves multiple ad formats: banners or native in just one placement, pitching different banner sizes and native ad widgets against each other and serving the highest paying ad in the Multi-Format ad zone. This ability to serve multiple formats can increase the number of eligible bids for a publisher's impressions while... Read More
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If you don’t have an ExoClick Account Manager now is your chance to get one!
4 November 2020, Barcelona Spain. ExoClick is launching Client Days, a new initiative that gives non-account managed Advertiser and Publisher clients the opportunity for some expert advice with a 45 minute Skype call with an ExoClick Account Manager. The first Client Days will be held the second and third week of November and will focus on Video Advertising. Because Video is a very different style of ad format compared to... Read More
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Tips for remote working
Due to the exceptional situation we are all experiencing, telework has become a must for many companies around the world. Working remotely means your home is now also your office, which can be quite challenging. Usually, you get up, go to work and then come home to switch off, relax or socialize. But, when you are working from home it is harder to separate the work environment from your home... Read More
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Is your marketing material compliant?
Bryan McDonald — Director of Compliance
November 25, 2019 — Ad formats, Ad security, Compliance, Native, News, Tutorial
ExoClick does not accept marketing material that is considered to be deceptive or misleading. We have provided some examples of the types of marketing material that we don't accept to provide clarity and to help you avoid your campaigns getting rejected. Fake Messages: Ads or other elements that resemble chat apps, warnings, system dialogs, or other notifications that lead to an ad or landing page when clicked. Misleading Mouse Pointer/Tap/Swipe... Read More
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Publishers! How to increase your Native advertising traffic value
Giles Hirst — Head of Communication
October 21, 2019 — Ad formats, Business intelligence, Native, News
By helping advertisers increase their CTR ratio your traffic becomes more valuable to them, which means they will pay a higher price for your ad zones. I’m talking specifically about Native advertising, and in this blog post I will explain one way you can optimise your Native ad zones. A Native ad consists of an image, a title and description. In your admin panel, when you are setting up a... Read More
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9 reasons why advertisers should use ExoClick’s Push Notifications
Giles Hirst — Head of Communication
October 14, 2019 — Ad formats, Business intelligence, Desktop, Mobile, News, Push Notifications
The Push Notification ad format has been around for a couple of years now, during this time they have proved to be an effective communication tool by advertisers to drive clicks and conversions. But what is it that makes this ad format such a winning formula on ExoClick’s ad network? 1. Reach millions of opted in users This traffic source is extremely high quality, all of our Push Notification... Read More
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ExoClick Presents Our New Admin Panel!
ExoClick, the innovative ad network, has taken its v2 Admin Panel out of Beta and it is now the default Admin Panel. This totally redesigned version brings big advantages for Publishers and Advertisers wanting to monetize traffic, check out some of its great new features: New dashboard: Includes high level data, quick view trend charts and tables Better UX: More intuitive with view switching options Advanced multi-filtering: Campaigns, statistics and... Read More
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Advertisers! Admin Panel v2 overview
All ExoClick clients have had access to the Beta version of ExoClick’s v2 Admin Panel for a few months now in order to try and test it out. In the meantime we have been fine tuning the platform to ensure that it brings our clients the best ExoClick experience. Now v2 is the default Admin Panel and it is fully responsive and works on Desktop, Mobile and Tablet. If you... Read More
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Publishers! Admin Panel v2 overview
All ExoClick clients have had access to the Beta version of ExoClick’s v2 Admin Panel for a few months now in order to try and test it out. In the meantime we have been fine tuning the platform to ensure that it brings our clients the best ExoClick experience. Now v2 is the default Admin Panel and it is fully responsive and works on Desktop, Mobile and Tablet. If you... Read More
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New VR Detection Feature
The system is now able to detect when visitors are accessing content using VR devices or devices in VR mode, and can show stats of this activity in the Statistics tabs. What can this new feature do? As an Advertiser, you can now be aware of when visitors are accessing your ads using VR devices such as Oculus Quest, Samsung Gear VR and others, and target them when creating campaigns.... Read More