Publisher tips
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Valentine’s insights: Monetize Dating traffic with Members Area
Valentine’s Day is around the corner! According to DriveResearch, consumer spending on Valentine’s Day 2024 reached $14.2 billion dollars across the world, and it is expected to keep growing in 2025. Dating platforms also experienced a huge increase in activity during 2024 Valentine’s, with Tinder reporting a 27% increase in likes and 29% in messages sent. If you are looking to monetize Dating traffic with Members Area, Valentine’s the perfect... Read More
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Publishers! Increase CTRs with Native Video Thumbnails
Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Publishers. Our latest innovation is Native Video Thumbnails. This new format will help Advertisers create more eye-catching creatives that still blend into your website’s look and feel. Read on to learn what are Native Video Thumbnails and the benefits of enabling this format on Publisher websites. What are Native Video Thumbnails?... Read More
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Ad Tech Website Publishing trends for 2025
2024 has been a year full of innovative advances, privacy concerns and legislation changes in the Ad Tech industry. As the year comes to a close, it is time to analyse these yearly trends in order to understand what 2025 might look like for digital advertising professionals. Read on to find out the top 6 Ad Tech Website Publishing trends for 2025. AI automation Ad Tech Website Publishing trends for... Read More
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Enabling Two-Factor Authentication on ExoClick accounts
Juanma Cortes — Head of Technical Support
December 16, 2024 — Advertiser tips, Compliance, Platform features, Publisher tips, Security, Tutorial
Updated on the 16th December 2024 - Your online security is a top priority for ExoClick, that is why we recommend that you activate Two-factor authentication. Online security experts strongly suggest enabling 2FA on all your online accounts, to make unauthorized access much more difficult, making it a key feature in the digital world, and especially in Ad Tech. Continue reading this article to find out the benefits of enabling Two-Factor... Read More
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Become an ExoClick Publisher and maximize your Advertising business
Anna Quiroga — Marketing Content Creator
November 22, 2024 — Ad formats, Platform features, Publisher tips
At ExoClick, we're dedicated to helping our Publishers grow their business. By becoming an ExoClick Publisher, you'll gain expert guidance on optimizing your ad zones, ensuring Google compliance, and implementing effective monetization strategies. Our goal is to maximize your revenue while preserving a positive user experience. So, ready to discover what’s in it for you? Continue reading to find out why join ExoClick ad network as a Publisher and what... Read More
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Above and Below the fold Ad zone placement strategies for Publishers
Anna Quiroga — Marketing Content Creator
October 25, 2024 — Ad formats, Multi-Format Ads, Publisher tips
When looking at the overall layout of your site, there are two main sections to take into consideration: Above the Fold and Below the Fold. Because they are different parts of the end user journey, it is important to take them into consideration when thinking about ad zone placement, and to be strategic. In this article we tell you ad zone placement strategies for Publisher for Above and Below the... Read More
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How ExoClick protects Publishers on our network
Bryan McDonald — Director of Compliance
October 4, 2024 — Ad security, Company, Compliance, Google, IAB, Publisher tips, Security
UPDATED 4, October 2024 - If you are wondering how ExoClick protects Publishers, our Compliance team is constantly working to guarantee ad chain flow security, ad quality and full industry compliance at all times to protect our Publishers. ExoClick’s mission is to ensure a great browsing experience and that all parties within the ad supply chain are protected, we have strict policies and guidelines that govern the kinds of ads... Read More
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How to make the most out of Asynchronous ads
Using ExoClick’s updated version of Async tags brings a series of performance benefits to your site and its ad zones. From allowing your content to load asynchronously, therefore quicker, and improving your Google rankings, all the way to enabling excellent ExoClick features such as Ad refresh and Responsive Display Ads. In this article we tell you what are the 7 main reasons why you should use Asynchronous ads and how... Read More
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Publishers! How to make Multi-Format Ads match your content
Anna Quiroga — Marketing Content Creator
March 6, 2024 — Multi-Format Ads, Platform features, Publisher tips
Are you wondering 'how to make Multi-Format Ads match my content'? Multi-Format Ads allow Publishers to serve multiple formats on each single Banner and Native ad placement on their website, pitching different Banner sizes and Native ad widgets against each other and serving the highest paying ad per Multi-Format zone. This is great both for you as a Publisher, and also for your Advertisers, because it means that you can... Read More
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Publisher Case Study: boost Popunder revenues with Frequency Capping
Anna Quiroga — Marketing Content Creator
February 26, 2024 — Case Study: Publisher, Frequency Capping, Platform features, Popunder, Publisher tips
Wondering how to boost Popunder revenues with Frequency Capping? ExoClick is one of the best Ad Networks for Publishers with Popunder tools, including Popunder ads: they are fullscreen, eye-catching; a great format to increase your website’s advertising revenues. Although Popunders are pricier than other formats, your Advertisers will be happy to pay for this full-size high visibility format to promote their offers. Also they appear behind the browser window where... Read More
