Enabling Two-Factor Authentication on ExoClick accounts

Enabling Two-Factor Authentication on ExoClick accounts What is 2FA and why should I be using it How to protect my advertising account with 2FA why 2FA is important for ad networks risks of not using 2FA in ad tech best practices for ad tech security

Updated on the 16th December 2024 – Your online security is a top priority for ExoClick, that is why we recommend that you activate Two-factor authentication. Online security experts strongly suggest enabling 2FA on all your online accounts, to make unauthorized access much more difficult, making it a key feature in the digital world, and especially in Ad Tech. Continue reading this article to find out the benefits of enabling Two-Factor Authentication on ExoClick accounts.

What is 2FA and why should I be using it? Benefits of enabling Two-Factor Authentication on ExoClick accounts?

Wondering, “what is 2FA and why should I be using it?” The risks of not using 2FA in Ad Tech are high, considering the high revenues that Advertisers and Publishers move on a daily basis. Two-factor authentication (2FA) is a highly efficient way to secure your accounts and digital assets. It works like an extra layer of security to better protect both user’s credentials and the resources that the user can access. Here are 5 of the main reasons why 2FA is important for Ad Networks:

#1 Protection against potential password breaches: 2FA requires a second form of verification (something you know and something you own), making it harder for attackers to break into your accounts even if they somehow get a hold of your password.

#2 Protects your revenues and digital assets: 2FA is especially important for securing sensitive personal information such as bank accounts and payment methods, which are prime targets for hackers. Using a strong 2FA system provides an added layer of defense against unauthorized access to your hard earned advertising revenues.

#3 Improved security for brands: For online businesses, 2FA helps safeguard sensitive internal data, emails, and systems. It also secures employee or client access to software, reducing the chances of a data breach that could lead to financial loss.

#4 Preventing identity theft: Another one of the the risks of not using 2FA in Ad Tech are high, considering is identity theft. 2FA makes it much more difficult for cybercriminals to steal and use your identity online. Considering the latest rise of identity fraud in the ad tech business by the hands of Malvertosers and bad actors, activating 2FA in your online accounts is crucial in protecting your identity.

#5 Accessibility and ease of use: Many 2FA systems, such as apps (e.g., Google Authenticator, Authy) or SMS codes, are simple to use and require little more than a smartphone or a physical token, making them both effective and accessible to most users.

As you can see, enabling 2AF on your ExoClick is crucial to protect your identity, digital assets and revenue. Thankfully for you, we have 2 different ways to enable this crucial security feature on your account. Keep on reading to find out how to enable 2FA as one of our recommended best practices for Ad Tech security.

A step-by-step guide of how to enable 2FA within the ExoClick platform

When you log into your ExoClick account you would be asked for two things: a password (something you know) and a second factor, such as a one-time passcode via SMS sent to your mobile phone (something you own).

1. To enable 2FA for your ExoClick account, click on your Username in the top-right corner, then click again to access your Account Details:

Enabling Two-Factor Authentication on ExoClick accounts What is 2FA and why should I be using it How to protect my advertising account with 2FA why 2FA is important for ad networks risks of not using 2FA in ad tech best practices for ad tech security

2. At the bottom right corner, under the Security section, you will find Two-Factor Authentication:

Enabling Two-Factor Authentication on ExoClick accounts What is 2FA and why should I be using it How to protect my advertising account with 2FA why 2FA is important for ad networks risks of not using 2FA in ad tech best practices for ad tech security

 

You can choose 2 different options of 2fa: via Authentication app or via SMS Authentication.

How to protect my advertising account with 2FA via Authentication app

Maybe you are looking to protect your advertising account with 2FA via authentication app as the best route for you. Click Enable and scan the QR code with your authentication app. If the QR code doesn’t work, you can add the authentication code manually. After adding ExoClick to your authentication app, add the 6-digit code provided by the authentication app and click Next.

Enabling Two-Factor Authentication on ExoClick accounts What is 2FA and why should I be using it How to protect my advertising account with 2FA why 2FA is important for ad networks risks of not using 2FA in ad tech best practices for ad tech security

Note: You can also set it as your primary authentication method by checking the box.

2FA will be enabled in your account. From now on, you will need your authentication app in addition to your password in order to log in to ExoClick.

Enabling Two-Factor Authentication on ExoClick accounts via SMS​

Enabling Two-Factor Authentication on ExoClick accounts via SMS is easy: Click Enable and add your phone number. Make sure that you add the appropriate phone prefix for your country:

Enabling Two-Factor Authentication on ExoClick accounts What is 2FA and why should I be using it How to protect my advertising account with 2FA why 2FA is important for ad networks risks of not using 2FA in ad tech best practices for ad tech security

After clicking Next, you will be asked to confirm 2FA by adding a 6-digit code sent to your phone:

What is 2FA and why should I be using it How to protect my advertising account with 2FA why 2FA is important for ad networks risks of not using 2FA in ad tech best practices for ad tech security

2FA will be enabled in your account. From now on, you will need to provide not only your password but also the 6-digit token sent to your phone in order to login to ExoClick.

What is 2FA and why should I be using it How to protect my advertising account with 2FA why 2FA is important for ad networks risks of not using 2FA in ad tech best practices for ad tech security

Note: You can have both 2FA methods enabled in your account. However, only one of them will be requested for each login attempt. You can determine which method will be requested using the Set as Primary Authentication method checkbox or by clicking on the Set as Default link.

Conclusion: Enabling Two-Factor Authentication on ExoClick accounts

Here at ExoClick we have a strong focus on security, and this is why we have specialized anti Malvertising software like AdSecure, a 24/7 Compliance team of advertising security experts and key security measures such as the 2FA feature. If you have any questions on how to activate the feature or any concerns about online security, compliance, or have more general queries about best practices for ad tech security and online advertising, please get in touch with our team here.

Juanma Cortes