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• Ultimate Guide to Publishing: Tips to maximize ad zone optimization

  

  Anna Quiroga — Marketing Content Creator

  February 13, 2024 — Direct Links, email clicks, Frequency Capping, Fullpage Interstitial, Funzionalita della piattaforma, IAB, In-Stream, Menu tabs, Publisher tips, Responsive Display Ads
  

  Have you ever wondered how to make more advertising inventory available? Are you looking for the best possible traffic monetization platform for website Publishers and the best ad network features to monetize your website? We are constantly helping you, our Publishers, to grow your business by working with you to monetize your traffic with our tips to maximize ad zone optimization, optimize your ad zones, stay Google compliant, give you... Read More

• Why is ExoClick the best ad network to convert my Dating offers?

  

  Alice Naughton —

  January 18, 2024 — Advertiser tips, Dating, Direct Links, email clicks, Fullpage Interstitial, In-Stream, Members Area, Menu tabs, Multi-Format Ads, Native, Outstream, Push Notifications, Responsive Display Ads, Slider, Video
  

  Dating is a highly profitable industry as connection is a fundamental part of our lives. The online Dating market caters to all sorts of preferences, with Dating sites for every interest, ranging from traditional platforms like eHarmony and Match.com to niche-focused sites such as Christian Mingle, or Country Match. It is a huge market used by billions of people! In fact, according to Statista, by 2028, the projected number of... Read More

• Advertisers! Have you tested out our high quality Direct Link Menu Tabs?

  

  Giles Hirst — Head of Communication

  June 1, 2023 — Advertiser tips, Dating, Direct Links, eCommerce, Games, Live Streaming, Menu tabs, Nutra
  

  What is a Direct Link Menu Tab? The Direct Link Menu Tab ad format is an advertisement displayed within the Menu or Navigation Tab of a website on desktop or mobile. The ad format is displayed as an actual Menu Tab. Publishers select either a Text or Image to describe the Menu Tab, so the end user is aware of what he will be clicking on. Once an end user... Read More

• Desktop publisher case study: How to increase ad revenue with Direct Links

  

  Anna Quiroga — Marketing Content Creator

  May 9, 2023 — Case Study: Publisher, Casino, Direct Links, eCommerce, Games, Live Streaming, Menu tabs, Nutra, Publisher tips
  

  Have you tried to monetise desktop traffic with Direct Links? Are you wondering how to increase ad revenue? Direct Link ads are a great way to convert advertiser offers, because they are designed to attract the attention of end users who are actively browsing for content. These end users are very likely to click and generate conversions, making your ad zones more competitive - Which translates into higher revenues for... Read More

• Mobile Publisher Case Study: How to Monetize Navigation Menu Tabs

  

  Giles Hirst — Head of Communication

  March 23, 2023 — Case Study: Publisher, Direct Links, Menu tabs, Mobile
  

  As a publisher, creating the right ad zones is key to finding the perfect balance between a great user experience and great monetization. Nowhere is this more important than how your website displays on mobile devices. In this article we will show you how to monetize navigation Menu Tabs on mobile, two mobile publisher case studies showing how they optimized the Menu Tab ad zones and some best practices and... Read More

• Members Area Publisher Case study: Increase revenues with Menu Tabs

  

  Anna Quiroga — Marketing Content Creator

  November 30, 2022 — Case Study: Publisher, Dating, Direct Links, Games, Members Area, Menu tabs, Publisher tips
  

  If you are a Publisher of a Members Area site and you haven’t enabled Menu Tabs, you are missing out! Menu Tabs are one of the best ways to convert advertisers’ offers for Members Area Traffic, especially when it comes to dating: Because daters are actively engaged with the content, they are more likely to click and generate conversions. This results in more competitive ad zones, which in turns translates... Read More

• Members Area Menu Tabs 101

  

  Anna Quiroga — Marketing Content Creator

  September 28, 2022 — Advertiser tips, Dating, Direct Links, European traffic, Menu tabs, Traffic Share, UK traffic, US traffic
  

  Members Area traffic is a high quality dating traffic source. It consists of members of dating sites who are active users that have gone through a signup process to become a member of a website. 67% of Members Area traffic is from English speaking and tier 1 European countries. One of the best ways to convert any offer with dating site members is by targeting the Menu Tabs. These appear... Read More