Non categorizzato
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ExoClick is now a member of WeProtect Global Alliance
ExoClick is now a member of WeProtect Global Alliance, an Alliance of over 200 members committed to ending child sexual exploitation and abuse online. We believe that every child deserves to grow up in a safe digital environment, free from harm and exploitation. WeProtect Global Alliance brings together governments, civil society, and the technology industry to tackle the growing threat of child sexual abuse online. By working together, the Alliance... Read More
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ExoClick becomes a member of Adigital
ExoClick, is now a member of Adigital. Adigital is the leading business association representing the Digital Economy in Spain. ExoClick is a Spanish company based in Barcelona and the company’s membership to Adigital will allow ExoClick to continue to strengthen its commitment to business innovation within the digital ecosystem. Adigital represents over 525 innovative and transformative companies that believe in and work for the development of the economy based on... Read More
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ExoClick launches high performing Multi-Format Ads
Giles Hirst — Head of Communication
May 13, 2021 — Advertiser tips, Funzionalita della piattaforma, Multi-Format Ads, Non categorizzato, Publisher tips
13 May 2021, Barcelona, Spain. ExoClick has launched a new ad placement concept called Multi-Format Ads. The ad placement serves multiple ad formats: banners or native in just one placement, pitching different banner sizes and native ad widgets against each other and serving the highest paying ad in the Multi-Format ad zone. This ability to serve multiple formats can increase the number of eligible bids for a publisher's impressions while... Read More
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Tips for remote working
Due to the exceptional situation we are all experiencing, telework has become a must for many companies around the world. Working remotely means your home is now also your office, which can be quite challenging. Usually, you get up, go to work and then come home to switch off, relax or socialize. But, when you are working from home it is harder to separate the work environment from your home... Read More
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Is your marketing material compliant?
Bryan McDonald — Director of Compliance
November 25, 2019 — Ad formats, Ad security, Compliance, Native, Non categorizzato, Tutorial
ExoClick does not accept marketing material that is considered to be deceptive or misleading. We have provided some examples of the types of marketing material that we don't accept to provide clarity and to help you avoid your campaigns getting rejected. Fake Messages: Ads or other elements that resemble chat apps, warnings, system dialogs, or other notifications that lead to an ad or landing page when clicked. Misleading Mouse Pointer/Tap/Swipe... Read More
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Publishers! How to increase your Native advertising traffic value
Giles Hirst — Head of Communication
October 21, 2019 — Ad formats, Business intelligence, Native, Non categorizzato
By helping advertisers increase their CTR ratio your traffic becomes more valuable to them, which means they will pay a higher price for your ad zones. I’m talking specifically about Native advertising, and in this blog post I will explain one way you can optimise your Native ad zones. A Native ad consists of an image, a title and description. In your admin panel, when you are setting up a... Read More
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9 reasons why advertisers should use ExoClick’s Push Notifications
Giles Hirst — Head of Communication
October 14, 2019 — Ad formats, Business intelligence, Desktop, Mobile, Non categorizzato, Push Notifications
The Push Notification ad format has been around for a couple of years now, during this time they have proved to be an effective communication tool by advertisers to drive clicks and conversions. But what is it that makes this ad format such a winning formula on ExoClick’s ad network? 1. Reach millions of opted in users This traffic source is extremely high quality, all of our Push Notification... Read More
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Advertisers! Admin Panel v2 overview
Giles Hirst — Head of Communication
October 9, 2019 — Bidder, Funzionalita della piattaforma, Non categorizzato, Tutorial
All ExoClick clients have had access to the Beta version of ExoClick’s v2 Admin Panel for a few months now in order to try and test it out. In the meantime we have been fine tuning the platform to ensure that it brings our clients the best ExoClick experience. Now v2 is the default Admin Panel and it is fully responsive and works on Desktop, Mobile and Tablet. If you... Read More
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Publishers! Admin Panel v2 overview
Giles Hirst — Head of Communication
October 9, 2019 — Funzionalita della piattaforma, Non categorizzato, Tutorial
All ExoClick clients have had access to the Beta version of ExoClick’s v2 Admin Panel for a few months now in order to try and test it out. In the meantime we have been fine tuning the platform to ensure that it brings our clients the best ExoClick experience. Now v2 is the default Admin Panel and it is fully responsive and works on Desktop, Mobile and Tablet. If you... Read More
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New VR Detection Feature
Giles Hirst — Head of Communication
September 19, 2019 — Funzionalita della piattaforma, Non categorizzato, VR
The system is now able to detect when visitors are accessing content using VR devices or devices in VR mode, and can show stats of this activity in the Statistics tabs. What can this new feature do? As an Advertiser, you can now be aware of when visitors are accessing your ads using VR devices such as Oculus Quest, Samsung Gear VR and others, and target them when creating campaigns.... Read More