Blog

ExoClick has added a new campaign ad format for Push Notifications called Push Notifications 720x480, which allows advertisers to upload one 720x480px image to use for both the icon and the main creative image. Additionally Carrier and IP Ranges targeting options have been added to this ad format. The smaller sized 192x192px Push Notification format which will now be displayed in your Admin Panel as Push Notifications (Deprecated). Advantages to... Read More

The Fullpage Interstitial is a postitial ad that appears between page loads on a website. You can set various criteria set within ExoClick’s admin panel to trigger the ad on a user's click, which then displays the ad to the end user. The large format is fully responsive and takes up the full screen of the user’s device making it a popular choice for advertisers. It is available on the... Read More

ExoClick’s Compliance Team’s role is to ensure that our ad network is clean and free of any form of malvertising and that ad creatives are fully compliant with the industry standards set by Google and The Better Ads Coalition. This ensures that our publishers can be confident in knowing that the ads show on their sites are safe and that their end users are fully protected, so that they can... Read More

Network Traffic increases ExoClick’s Business Intelligence team has been closely monitoring our network’s traffic since various states of emergency and lockdowns were put into place by different GEOs. Below you can see the served impressions for each week from 9 March to 5 April, week 11 to week 15 of the year. The weekly percentages were calculated by comparing the traffic on our network from 2 to 8 March, week... Read More

Integrating your ExoClick and Voluum account is quick and easy. This integration enables Voluum to periodically ping ExoClick for campaign cost information and update your campaign data.  Let’s get started! Before you can integrate with Voluum, you need to have an active ExoClick account in order to obtain your API Token. Creating your API token Log into your ExoClick admin panel and then open the drop down to the right... Read More

Due to the exceptional situation we are all experiencing, telework has become a must for many companies around the world.  Working remotely means your home is now also your office, which can be quite challenging. Usually, you get up, go to work and then come home to switch off, relax or socialize. But, when you are working from home it is harder to separate the work environment from your home... Read More

What is Members area traffic? Members area traffic consists of users of any website that requires the user to sign up and join to see the content. This traffic source is very high quality and therefore highly valuable to advertisers. Dating tends to have the largest market share of members area traffic, but there are also other sources of membership sites such as VoD platforms, content pay sites and live... Read More

ExoClick has updated the process of creating a campaign, this includes an easier campaign creation flow, a new step and several useful features including set daily limits for budget and impressions and choose how both are delivered. You can also set time limits for your campaigns. The campaign flow has changed in many ways. The current state and changes for each step are detailed below. Step 1: General Here you... Read More

February’s big global event is Valentines Day and with the online dating industry generating $2.14 billion in revenues this year, dating is big business. In fact, research from Stanford University is demonstrated in the graph below shows that meeting a partner online far outweighs any other method. Dating site usage has risen year on year as single people looking for partners try out the different algorithms that dating sites use... Read More

Both Firefox and Chrome have made changes to the way users can opt-in to receive Push Notifications from a website. According to Chrome the issue that they are addressing is that many websites request the Push Notification opt-in when a user first visits a website, rather than at contextually relevant moments in the user’s journey. Unsolicited permissions requests interrupt the user’s workflow and result in a bad user experience.  Chrome... Read More