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The ExoClick Bidder promo video
New for advertisers! The ExoClick Bidder is your smart assistant! It will revolutionise the automation of your campaign optimisation. Click here to check out the promo video which includes a platform walk through! Read More
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Advice: 7 tips for Real Time Bidding success
Real Time Bidding (RTB) was first introduced to the online ad industry back in 2009. The aim was to create a more targeted way to advertise digital display ads (CPC, CPM). Advertisers are asked to bid for certain premium ad inventories supplied by publishers via ad networks, who act like a kind of stock exchange. Various advertisers offer different prices for the ad spots and the highest bid wins the... Read More
