Native
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7 ExoClick network statistics for Q1 2018
ExoClick's Business Intelligence department has been busy crunching numbers and we have some interesting traffic insights for Q1 2018. The focus of these statistics are ExoClick's Native advertising and In-stream video ad formats. Native advertising statistics Q1 2018 1.The top 5 GEOs serving Native impressions were: In fact the USA is the biggest market for Native ads with predictions from eMarketer stating that this year 58.3% of US digital display... Read More
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Native Interstitial and Native Exit: Tips
Ada Llorca — Head of Publishing
March 8, 2018 — Ad formats, Compliance, Desktop, Google, Mobile, Native, Platform features
ExoClick continues to help publishers and advertisers maximise their revenues and adapt to to the current changes within the industry in response to Google’s new ad regulations. We have further developed our Native advertising widget to include 2 brand new formats. Go native now! 1 year ago we launched our Native widget for Native Display. It has been a great success with many premium publishers implementing the format on their... Read More
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How Publishers and Advertisers can generate more revenues with Native Advertising
Publishers and advertisers both have different wants and needs when it comes to advertising. Publishers are looking to increase revenues and maximising their fill rates, while advertisers are looking for excellent targeting and high-quality traffic. Native advertising is the format that provides these benefits. How does native advertising achieve this? Native ads are paid media that blend into a publisher’s content on their site. ExoClick’s native ad format... Read More
